The Event Marketing Handbook
Download or Read eBook The Event Marketing Handbook PDF written by Allison Saget and published by . This book was released on 2012 with total page 300 pages. Available in PDF, EPUB and Kindle.
Author | : Allison Saget |
Publisher | : |
Total Pages | : 300 |
Release | : 2012 |
ISBN-10 | : 1477468188 |
ISBN-13 | : 9781477468180 |
Rating | : 4/5 (88 Downloads) |
Book Synopsis The Event Marketing Handbook by : Allison Saget
Book excerpt: Industry expert Allison Saget shows marketing professionals how to maximize return on investment for the dollars their companies spend on events. Features case studies, planning templates, sample time frames, event programs, and names of associations.