Management of Art Galleries
Download or Read eBook Management of Art Galleries PDF written by Magnus Resch and published by Phaidon Press. This book was released on 2018-08-02 with total page 0 pages. Available in PDF, EPUB and Kindle.
Author | : Magnus Resch |
Publisher | : Phaidon Press |
Total Pages | : 0 |
Release | : 2018-08-02 |
ISBN-10 | : 0714877751 |
ISBN-13 | : 9780714877754 |
Rating | : 4/5 (51 Downloads) |
Book Synopsis Management of Art Galleries by : Magnus Resch
Book excerpt: The latest edition of the bestselling guide to running a successful gallery, told from the expert perspective of art-world insiders What makes an art gallery successful? How do galleries ensure their marketing is right? How should galleries best approach new markets and customers, while still serving their loyal clientele? Based on the results of an anonymous survey sent to more than 8,000 galleries in the US, UK, and Germany, Magnus Resch's insightful examination of the business of selling art, newly updated and revised, is a compelling read, with an approach that is both aspirational and practical.