Enterprise Content Strategy
Download or Read eBook Enterprise Content Strategy PDF written by Kevin Nichols and published by XML Press. This book was released on 2015-01-02 with total page 160 pages. Available in PDF, EPUB and Kindle.
Author | : Kevin Nichols |
Publisher | : XML Press |
Total Pages | : 160 |
Release | : 2015-01-02 |
ISBN-10 | : 9781492002123 |
ISBN-13 | : 1492002127 |
Rating | : 4/5 (23 Downloads) |
Book Synopsis Enterprise Content Strategy by : Kevin Nichols
Book excerpt: Kevin P. Nichols' Enterprise Content Strategy: A Project Guide outlines best practices for conducting and executing content strategy projects. His book is a step-by-step guide to building an enterprise content strategy for your organization. Enterprise Content Strategy draws on Kevin Nichols' experience managing one of the largest and most successful global content strategy teams to provide an insider's look at how to build an enterprise content strategy. Full of definitions, questions you need to ask, checklists, and guidelines, this book focuses not on the what or why, but on the how.