Corporate Disasters
Download or Read eBook Corporate Disasters PDF written by and published by Gale Cengage. This book was released on 2012 with total page 416 pages. Available in PDF, EPUB and Kindle.
Author | : |
Publisher | : Gale Cengage |
Total Pages | : 416 |
Release | : 2012 |
ISBN-10 | : 141449615X |
ISBN-13 | : 9781414496153 |
Rating | : 4/5 (5X Downloads) |
Book Synopsis Corporate Disasters by :
Book excerpt: Profiles the biggest corporate mistakes or misdeeds throughout history -- covering the people, the times, the decisions made. From the infamous sock puppet of Internet lore to earlier entrepreneurial attempts that just plain flopped, each essay puts the business and its operators in the context of its own time, explaining the market, social, and technology forces at play, and each explores the key make-or-break decisions that led to disaster. --from publisher description.