Born Global Firms
Download or Read eBook Born Global Firms PDF written by S. Tamer Cavusgil and published by Business Expert Press. This book was released on 2009-08-01 with total page 136 pages. Available in PDF, EPUB and Kindle.
Author | : S. Tamer Cavusgil |
Publisher | : Business Expert Press |
Total Pages | : 136 |
Release | : 2009-08-01 |
ISBN-10 | : 9781606490136 |
ISBN-13 | : 1606490133 |
Rating | : 4/5 (36 Downloads) |
Book Synopsis Born Global Firms by : S. Tamer Cavusgil
Book excerpt: This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship.