Related Books
Language: en
Pages:
Pages:
Type: BOOK - Published: 2017-06-15 - Publisher: Routledge
Social media has changed the way consumers and advertisers behave. It is crucial to understand how consumers think, feel and act regarding social media, online
Language: en
Pages: 523
Pages: 523
Type: BOOK - Published: 2018 - Publisher: Oxford University Press
A new approach to teaching consumer behaviour, incorporating the latest issues in behavioural, psychological and sociological learning alongside new areas of re
Language: en
Pages: 402
Pages: 402
Type: BOOK - Published: 2012 - Publisher: Routledge
First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
Language: en
Pages:
Pages:
Type: BOOK - Published: 2014 - Publisher:
Language: en
Pages: 567
Pages: 567
Type: BOOK - Published: 2005-03-23 - Publisher: Psychology Press
Addresses many of the issues created by the Internet and goes beyond the topic of advertising and the web to include topics such as customization, site design,