Related Books
Language: en
Pages: 358
Pages: 358
Type: BOOK - Published: 2014-05-28 - Publisher: Lulu.com
Albert Davis Lasker started out as a newspaper reporter when still a teenager but soon got interested in advertising. He started first as an office clerk and la
Language: en
Pages: 115
Pages: 115
Type: BOOK - Published: 2014-05-29 - Publisher: Lulu.com
"ADVERTISING should be judged only by the goods it is conclusively known to sell, at a given cost. Mere opinions on Advertising Copy should be excluded from con
Language: en
Pages: 74
Pages: 74
Type: BOOK - Published: 2014-05-29 - Publisher: Lulu.com
This book is not written as a personal history, but as a business story. I have tried to avoid trivialities and to confine myself to matters of instructive inte
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2004 - Publisher: Steven Dworman Enterprises, Incorporated
20th Anniversary of Infomercials Marked By Tell-All Book of Industry Secrets. Whether you love them or hate them, they've become an integral part of our televis
Language: en
Pages: 265
Pages: 265
Type: BOOK - Published: 2009 - Publisher: Amacom Books
Top experts reveal how to shine in even the most competitive marketplace.